Driving Indonesia’s Digital Transformation Through Astra’s Expertise and Ecosystem

IKEA

"IKEA conducted controlled experimentation with Astra to understand customer traffic in offline stores. Astra Data Intelligence team helped by analyzing the customer journey while testing the insights on real business. The insights helped IKEA in-store merchandising team to implement the right cross-selling, add-on recommendations for online transactions, increasing product viewing, and 'add to cart'. So far, we’re seeing about a 0.5% increase revenue in IKEA on the first year where where the business still uses the insights and apply to our day-to-day business.

Astra consists of enthusiastic talent, openness to changes, and willingness to try new things. With an very engaging and supportive organizations from Astra, we hope and plan to expand our collaboration with other Dairy Farm companies." - Crystal Chan, IT Director for IKEA & Group Digital Dairy Farm Group on Paceters

PT Astra International Tbk - Daihatsu Sales Operation

"So far, Daihatsu Customer Virtual Festivals have been supported by Natacara (Astra Digital). I greatly appreciate the totality of their services." - Tri Mulyono, Dept. Head of Marketing Planning & Sales Operation

PT Astra International Tbk - Toyota Sales Operation

"Natacara by Astra Digital were extremely helpful with their customer registration system and YouTube. Content creations.. Hopefully, this collaboration can continue." - Rio Tjahjoadi, Dept. Head of Sales Planning & Logistic

PT Toyota Astra Financial Services

"TAF collaborates with Natacara from Astra Digital, providing uswith full support, form consultation and event operations to their lucky draw feature. Thank you Natacara." - Abidin Riyadi, Division Head of IT & GA